Friday, July 2, 2010

Cold Calling for Final Expense

Agents ask all the time if it is possible just to cold call for final expense or cold call for Medicare Supplement sales.

Yes, agents across the country do it all the time. Is it more or less effective than having a fresh lead in your hands of someone that is asking you to call them so that they can buy? No. But it is a lot cheaper.

The most common theme from an agent that calls, "I really want to start marketing but I have no money.What should I do?" Cold calling is meant for you.


The cost involved is about 4 cents per name - buy 1,000 to start. We have a link to where you can get this pricing on the best list, already scrubbed against the Do Not Call list, and  perfected toward your target demographics. Just visit our training page for contracted agents. (see tools here).

Then, you might want to consider an auto-dialer, so that you can reach three to four times as many people as just sitting there with a plain old telephone. Ones that come highly  recommended are CallFire and MojoDialer. Mojo used to be the tool of choice, but that has been replaced recently by Callfire, which is now the top solution our agents are using for cold calling.


What to Say

Please watch this short video. This program is HIGHLY recommended and usually consists of a half-day training seminar to learn these secrets. Now, there is a paperback book that shares this insider information. The reviews on this book all contain the highest praise I've ever seen for sales material - from a variety of industry insiders in various sales disciplines. It's good stuff!

 





So, can you start selling final expense by phone or sell Medicare Supplements without leads? Absolutely. It's slow going compared to fresh leads, but it's cash in your pocket with almost nothing out of your pocket to get started.


Christopher Westfall
www.SellMedicarebyPhone.com